Beyond Word of Mouth

STEP 1: Watch this video and follow the steps below when you are done:

Video Poster Image

STEP 2: Create a Lead Magnet

Download this Guide to for a clear and easy checklist on making a lead magnet

Download the Lead Magnet Essentials Checklist

Make a copy of your "done for you" lead magnets and email templates here:

Posture Perfect Lead Magnet Template
Benefits of Massage Lead Magnet Template
Email Newsletter Template

STEP 3: Choose an email marketing tool

STEP 4: Build your email funnels!

Nurture email copy

STEP 5: Test your funnels!

Try signing up to your lead magnet and seeing the user journey for yourself.

STEP 6: Add a pop-up to your website

It could be built-in with your funnel builder.
If not, you can use a tool like Poptin, offering your freebie in exchange for the email address of the potential client

STEP 7: Advertise your freebie on all of your channels and at events!

The more emails you collect the better

STEP 8: Bonus

  • Follow up with your clients to see how they are doing after each session and ask for a review
  • Follow up with clients that you haven't seen for a while and invite them back

Fill out the survey below the video and let me know how I can improve this lesson. Thank you!

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Hi, I’m Julie.

LMT #15892, MBA


I’m a massage therapist, business coach, and successful business owner with 14+ years of experience. I offer practical, supportive coaching to help you build a thriving massage practice. I am passionate about helping massage therapists succeed and helping you have a long and happy career.
I help Massage Therapists enjoy financial freedom & work-life balance without a huge budget or burnout! Unlock my secrets to success with this mini-course on how to get more of your IDEAL massage clients on autopilot, the ESSENTIAL guide to online marketing basics for Massage Therapist.